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 Inspiration to create a plant Nursery |  Front view of the store |  Detail of the display |
|---|---|---|
 Black board in the corner to see the price of the plants |  Global view from the left side of the shop |  |
 Global view - 3D view |
THE PLANT NURSERY,
London 2021
Request
Create a new « shop in a shop » in the plants department introduces customers to IKEA’s live plant range.
Project
This shop stands out and feels completely different to its surroundings like a precious box, a botanical refuge.
When customers arrive, they directly see this charming boutique, with an impressive wall of plants in the background showing the products in an inspiring way, and hanging plants also visible from the exterior.
The purpose of this is to attract the customer, and to invite to enter into a botanical universe.
This tinted wall is dressed in an inspiring way, like a show case and it captures most of the daylight.
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